Retail pricing decisions and product category competitive structure

  1. González-Benito, Ó.
  2. Martínez-Ruiz, M.P.
  3. Mollá-Descals, A.
Journal:
Decision Support Systems

ISSN: 0167-9236

Year of publication: 2010

Volume: 49

Issue: 1

Pages: 110-119

Type: Article

DOI: 10.1016/J.DSS.2010.01.009 GOOGLE SCHOLAR