The double jeopardy loyalty effect using discrete choice models
- Labeaga-Azcona, J.M.
- Lado-Coust, N.
- Martos-Partal, M.
Aldizkaria:
International Journal of Market Research
ISSN: 1470-7853
Argitalpen urtea: 2010
Alea: 52
Zenbakia: 5
Mota: Artikulua