Influence of customer quality perception on the effectiveness of commercial stimuli for electronic products

  1. Garrido-Morgado, Á.
  2. González-Benito, Ó.
  3. Martos-Partal, M.
Zeitschrift:
Frontiers in Psychology

ISSN: 1664-1078

Datum der Publikation: 2016

Ausgabe: 7

Nummer: MAR

Art: Artikel

DOI: 10.3389/FPSYG.2016.00336 GOOGLE SCHOLAR lock_openOpen Access editor