Effect of purchasing and marketing integration on new product development speed: The moderating role of environmental dynamism

  1. González‐Zapatero, C.
  2. González‐Benito, J.
  3. Lannelongue, G.
Journal:
Advances in Production Engineering And Management

ISSN: 1855-6531,  1854-6250

Year of publication: 2019

Volume: 14

Issue: 2

Pages: 213-224

Type: Article

DOI: 10.14743/APEM2019.2.323 GOOGLE SCHOLAR lock_openOpen access editor
Data source: Scopus