La eficiencia de un MOOC de Ciencia básica en español para mejorar la representación social del Cambio Climático

  1. Ferrari Lagos, Enzo Rainiero 1
  2. Abad, Fernando Martínez 1
  3. Ruiz Méndez, Camilo 1
  1. 1 Universidad de Salamanca
    info

    Universidad de Salamanca

    Salamanca, España

    ROR https://ror.org/02f40zc51

Journal:
Comunicación & métodos

ISSN: 2659-9538

Year of publication: 2020

Issue Title: A workshop for communication research

Volume: 2

Issue: 2

Pages: 21-34

Type: Article

DOI: 10.35951/V2I2.81 DIALNET GOOGLE SCHOLAR lock_openOpen access editor

More publications in: Comunicación & métodos

Abstract

Climate Change (CC) is the greatest threat to our society, but although science presents evidence of the magnitude of the problem and accurately describes the consequences, people are not acting enough. The reason behind this paradox could be the inappropriate Social Representation (SR) on CC in society and may explain why there are still skeptical and denialist beliefs, as well as their inadequate communication. A quasi-experimental design with pre-test and post-test verified whether well-designed MOOC's based on scientific evidence can improve SR on CC, generating awareness and effective mobilization to address this important issue.

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