Improving Sales of Private Labels in Store

  1. Garrido-Morgado, Á.
  2. González-Benito, Ó.
  3. Campo, K.
  4. Martos-Partal, M.
Proceedings:
Springer Proceedings in Business and Economics

ISSN: 2198-7254,  2198-7246

ISBN: 9783319201818

Year of publication: 2015

Pages: 3-7

Type: Conference paper

DOI: 10.1007/978-3-319-20182-5_1 GOOGLE SCHOLAR
Data source: Scopus