Temporal emotion dynamics in social networks

Abstract

Sentiment analysis in social networks has been widely analysed over the last decade. Despite the amount of research done in sentiment analysis in social networks, the distinct categories are not appropriately considered in many cases, and the study of dissemination patterns of emotions is limited. Therefore, understanding the significance of specific emotions will be more beneficial for various marketing activities, policy-making decisions and political campaigns. The current PhD thesis focuses on designing a theoretical framework for analyzing the broad spectrum of sentiments and explain how emotions are propagated using concepts from temporal and multilayer networks. More precisely, our goal is to provide insights into emotion influence modelling that solves emotion estimation problems and its temporal dynamics nature on social conversation. To exhibit the efficacy of the proposed model, we have collected posts related to different events from Twitter and build a temporal network structure over the conversation. Firstly, we perform sentiment analysis with the adaptation of a lexicon-based approach and the circumplex model of affect that enhances the effectiveness of the sentiment characterization. Subsequently, we investigate the social dynamics of emotion present in users' opinions by analyzing different social influential characteristics. Next, we design a temporal emotion-based stochastic model in order to investigate the engagement pattern and predict the significant emotions. Our ultimate contribution is the development of a sequential emotion-based influence model with the advancement of recurrent neural networks. It offers to predict emotions in a more comprehensive manner. Finally, the document presents some conclusions and also outlines future research directions.