Cómo los comportamientos de transgresión social queer influyen en las audiencias

  1. Diana Mediavilla-Lomas 1
  2. Juan-José Igartua 1
  1. 1 Universidad de Salamanca
    info

    Universidad de Salamanca

    Salamanca, España

    ROR https://ror.org/02f40zc51

Journal:
Perspectivas de la comunicación

ISSN: 0718-4867

Year of publication: 2024

Volume: 17

Issue: 1

Type: Article

DOI: 10.56754/0718-4867.2024.3332 DIALNET GOOGLE SCHOLAR lock_openDialnet editor

More publications in: Perspectivas de la comunicación

Abstract

There is abundant research on the representation of the LGTBIQ+ community in fiction. However, there are few works that have examined the reception processes that connect audiences with the characters who belong to said group.Aims/Objectives: Analyze the effect of the audiovisual representation of the sexual intensity of affection expressions between LGTBIQ+ characters in the reception processes.Methodology: An online experiment was carried out with a design of two random groups (N = 177, 30.5 % LGTBIQ+ people), with the independent variable being sexual intensity (low versus high) in queer romantic love scenes. Sociodemographic and individual differences variables (frequency of contact and attitudes towards the LGTBIQ+ community) were measured. Immediately after viewing the audiovisual pieces, the reception variables (identification with the protagonist, evaluation, parasocial interaction, and felt emotions) were evaluated.Results: The results showed that both ways of expressing affection exerted a similar effect on the reception processes. Belonging to the LGTBIQ+ community, contact with LGTBIQ+ people, and maintaining favorable attitudes towards said group were related to a more positive reception.Discussion: Individual differences act as predictor variables of reception processes, as proposed by the model of differential susceptibility to media effects.Conclusions: Our work contributes to the research on reception processes in which people who belong to stigmatized groups are involved, in this case, the LGTBIQ+ community

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