INSTITUTO MULTIDISCIPLINAR DE EMPRESA
Instituto
Universidad Carlos III de Madrid
Madrid, EspañaPublicaciones en colaboración con investigadores/as de Universidad Carlos III de Madrid (9)
2020
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Cournot equilibrium revisited
Mathematical Social Sciences, Vol. 106, pp. 1-10
2018
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Diversification decisions among family firms: the role of family involvement and generational stage
Business Research Quarterly, Vol. 21, Núm. 1, pp. 39-52
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European family firms and acquisition propensity: A comprehensive analysis of the legal system's role
Journal of Family Business Strategy, Vol. 9, Núm. 1, pp. 44-58
2012
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The power of a package: Product claims drive purchase decisions
Journal of Advertising Research, Vol. 52, Núm. 3
2011
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Service quality control mechanisms in franchise networks
Service Industries Journal, Vol. 31, Núm. 5, pp. 713-723
2010
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Multi-unit versus single-unit franchising: Assessing why franchisors use different ownership strategies
Service Industries Journal, Vol. 30, Núm. 3, pp. 463-476
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The double jeopardy loyalty effect using discrete choice models
International Journal of Market Research, Vol. 52, Núm. 5
2007
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Behavioural loyalty towards store brands
Journal of Retailing and Consumer Services, Vol. 14, Núm. 5, pp. 347-356
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Testing the Double Jeopardy Loyalty Effect Using Discrete Choice Models
Documentos de trabajo ( FEDEA )