In search of optimal management of the purchasing–marketing interface for new product development

  1. González-Zapatero, C.
  2. González-Benito, J.
  3. Lannelongue, G.
  4. Riedel, J.C.K.H.
Aldizkaria:
Production Planning and Control

ISSN: 1366-5871,  0953-7287

Argitalpen urtea: 2020

Alea: 31

Zenbakia: 7

Orrialdeak: 575-589

Mota: Artikulua

DOI: 10.1080/09537287.2019.1663289 GOOGLE SCHOLAR
Datuen iturria: Scopus