S-shape relationship between customer satisfaction and willingness to pay premium prices for high quality cured pork products in Spain

  1. Cotes-Torres, A.
  2. Muñoz-Gallego, P.A.
  3. Cotes-Torres, J.M.
Revista:
Meat Science

ISSN: 0309-1740

Ano de publicación: 2012

Volume: 90

Número: 3

Páxinas: 814-818

Tipo: Artigo

DOI: 10.1016/J.MEATSCI.2011.11.020 GOOGLE SCHOLAR