CRM software success: A proposed performance measurement scale

  1. Venturini, W.T.
  2. Benito, S.G.
Journal:
Journal of Knowledge Management

ISSN: 1758-7484,  1367-3270

Year of publication: 2015

Volume: 19

Issue: 4

Pages: 856-875

Type: Article

DOI: 10.1108/JKM-10-2014-0401 GOOGLE SCHOLAR
Data source: Scopus