Tourists’ willingness to pay for an accommodation: The effect of eWOM and internal reference price

  1. Nieto-García, M.
  2. Muñoz-Gallego, P.A.
  3. González-Benito, Ó.
Aldizkaria:
International Journal of Hospitality Management

ISSN: 0278-4319

Argitalpen urtea: 2017

Alea: 62

Orrialdeak: 67-77

Mota: Artikulua

DOI: 10.1016/J.IJHM.2016.12.006 GOOGLE SCHOLAR