Tourists’ willingness to pay for an accommodation: The effect of eWOM and internal reference price

  1. Nieto-García, M.
  2. Muñoz-Gallego, P.A.
  3. González-Benito, Ó.
Revue:
International Journal of Hospitality Management

ISSN: 0278-4319

Année de publication: 2017

Volumen: 62

Pages: 67-77

Type: Article

DOI: 10.1016/J.IJHM.2016.12.006 GOOGLE SCHOLAR