Get Ready to Buy With Me: The Effect of Social Presence Interaction and Social Commerce Intention on S-commerce Live Streaming

  1. Tao, M.
  2. Alam, F.
  3. Lahuerta-Otero, E.
  4. Mengyuan, C.
Revue:
SAGE Open

ISSN: 2158-2440

Année de publication: 2024

Volumen: 14

Número: 1

Type: Article

DOI: 10.1177/21582440241232751 GOOGLE SCHOLAR lock_openAccès ouvert editor