Disclosing dual manufacturers on private brands: Does it change quality and image perception between national and private label brands?

  1. Pérez-Santamaría, S.
  2. Martos-Partal, M.
Zeitschrift:
Agribusiness

ISSN: 1520-6297,  0742-4477

Datum der Publikation: 2025

Ausgabe: 41

Nummer: 1

Seiten: 3-24

Art: Artikel

DOI: 10.1002/AGR.21871 GOOGLE SCHOLAR lock_openOpen Access editor
Datenquelle: Scopus